I think the best thing to come out of the web design/development movement is the recent trend towards research-driven design. While nothing new to the big dogs on Madison Ave, it generally is overlooked in the print world—especially on such a granular level and rapid level. This is certainly a trick more print designers need keep up their sleeves. At its core, A/B testing is exactly what it sounds like: you have two versions of an element (A…
Design Industry
Getting started with A/B testing.
0 CommentsIs the bad client a fact of business or a crutch when things go awry? If you have direct contact with clients at some point your going to get yourself into a working relationship, which doesn’t. It’s one of those unavoidable things in life—like death and taxes. Few subjects for freelancers generate more discussions than how to work with less-than-ideal clients. It’s simply a fact of doing business not every relationship is going to gel.
The “bad” client. Fact or fiction?
0 CommentsWhy do Designers and Developers have a seemingly adversarial relationship? If you’re a Designer you can design the most beautiful, useable, revolutionary web site but without a Developer to assemble the nuts and bolts no one will ever get to see it. As a Developer you can have the cleanest, strictest code connecting the most amazing services and doing the most amazing things. But without a Designer presenting it with an equally great UI no one will ever want to use it.…
Designer vs Developers
0 CommentsMaybe it’s a function of the internet leveling the playing field, but in recent years the number of boutique agencies and start ups has seemingly boomed. Small agencies now have access to the tools to produce, distribute, and advertise their services in a competitive manner to the more traditional and established agencies. As we are closing the first decade of the new millennium, change has arrived and the design world is no longer dominated by large design…
Another good read on the current devaluation of creative services—this time from the perspective of a Copywriter. If you’re Web or Graphic Designer who has had the privilege of working with a good copywriter than you know they are more than a glorified spell check, and how much easier they can make your job. I’ve about had my fill of the cheap copy debate. In truth, there isn’t one. If you’ve got a complaint about copywriters charging too much, you’ve…