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	<title>Pulp To Pixels &#187; creative process</title>
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		<title>Getting started with A/B testing.</title>
		<link>http://blog.jeffsauger.com/2010/06/24/ab-testing/</link>
		<comments>http://blog.jeffsauger.com/2010/06/24/ab-testing/#comments</comments>
		<pubDate>Thu, 24 Jun 2010 14:25:14 +0000</pubDate>
		<dc:creator>Jeff Sauger</dc:creator>
				<category><![CDATA[Design Industry]]></category>
		<category><![CDATA[Design Process]]></category>
		<category><![CDATA[Tutorial]]></category>
		<category><![CDATA[best practices]]></category>
		<category><![CDATA[creative process]]></category>
		<category><![CDATA[design]]></category>
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		<category><![CDATA[Web Design]]></category>

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		<description><![CDATA[I think the best thing to come out of the web design/development movement is the recent trend towards research-driven design. While nothing new to the big dogs on Madison Ave, it generally is overlooked in the print world—especially on such a granular level and rapid level. This is certainly a trick more print designers need keep up their sleeves. At its core, A/B testing is exactly what it sounds like: you have two versions of...]]></description>
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		<title>Ten questions you should be asking to produce the killer design clients crave</title>
		<link>http://blog.jeffsauger.com/2010/06/12/ten-questions-you-should-be-asking-to-produce-the-killer-design-clients-crave/</link>
		<comments>http://blog.jeffsauger.com/2010/06/12/ten-questions-you-should-be-asking-to-produce-the-killer-design-clients-crave/#comments</comments>
		<pubDate>Sun, 13 Jun 2010 02:17:39 +0000</pubDate>
		<dc:creator>Jeff Sauger</dc:creator>
				<category><![CDATA[Design Process]]></category>
		<category><![CDATA[client relations]]></category>
		<category><![CDATA[creative process]]></category>
		<category><![CDATA[design]]></category>

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		<description><![CDATA[The best relationships always start with plenty of questions—the deign process should be no different. It can sometimes be difficult to stare across the table at a client and know the right types of questions to ask so you can get results. But the better you understand your client the greater your chances of success. So, here are a few key questions for you to get the ball rolling on your next big project. Don’t...]]></description>
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