I think the best thing to come out of the web design/development movement is the recent trend towards research-driven design. While nothing new to the big dogs on Madison Ave, it generally is overlooked in the print world—especially on such a granular level and rapid level. This is certainly a trick more print designers need keep up their sleeves. At its core, A/B testing is exactly what it sounds like: you have two versions of an element (A…
Web Design tag
Getting started with A/B testing.
0 CommentsA detailed yet interesting article discussing the nuts and bolts of understanding your Client. While it’s focused on web design I think any print designer could take a way a few tips to incorporate into their workflow. If your new to design—or have the bad habit of glossing over the research phase to jump into the design work—this is a definite must read to out you on the path of good working habits. Research actually begins the moment we learn…
Small is the new big
0 CommentsAdobe BrowserLab—an online service which lets designers preview what sites will look in various browsers on the Mac and Windows platforms.
Now we have a myriad of other portable internet capable devices and suddenly small is the place to be. Again.